Strategic Direction

Strategic Direction

Strategic Plan

Wellspring Alberta follows a strategic plan that serves to guide the organization through a series of actions intended to ensure organizational health, financial sustainability and expanded reach – all with the goal of serving more individuals living with cancer and those that care for and love them. 

Our vision: No one has to face cancer alone.

Our Vision for Growth

To focus the efforts of the Wellspring Alberta, three strategic priorities have been identified for action.

Financial Sustainability

Create a culture of philanthropy throughout the organization while broadening fundraising and community engagement efforts.

Governance Evolution

Improve organizational governance by defining expectations, key skills, priorities, and strengthening committee structures.

Funding-informed Growth

Align growth with funding by optimizing resources, continuously evaluating priorities, and enhancing visibility through innovation and strategic partnerships.

Our Commitments

We understand that certain things are really important and need to stay consistent. Here’s a list of the key things we’re committed to at Wellspring Alberta:

Maintain the “essence” of Wellspring Alberta – including characteristics identified in the Patient Engagement Research Study report.
Free and without need for referral.​
Evidence-informed programming, co-created with Wellspring Alberta members.​
For all those living with cancer and their caregivers, including dedicated programs for young adults and families with kids under 18.​
Peer-to-peer programming and interaction.​
A non-clinical setting where possible with intentional environmental anchors associated with the Wellspring Alberta experience.
Responsive, respectful and safe environment honoring the historical, cultural and all other aspects of diversity across Alberta.
Maintaining the integrity and values of the current structure, governance and volunteer culture.
Ensuring specialized, professional, expertise and commitment of staff, program leaders, and volunteers.
To promote sustainability of supports, whether working independently, in partnerships or collaborations, Wellspring Alberta maintains the ability to foster philanthropic support in any community they serve.
Donate Now

Why donate to Wellspring?

All of Wellspring Alberta’s programs are funded through donors like you.

Your generosity improves the lives of people living with cancer.

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